While over 110 000 000 people (The Neilson Co) watched the Super Bowl XLV, more than half, it can be safely assumed, could not care less about the Packers and/or the Steelers. It is the watching of the game itself, and everything that accompanies the event, from social viewing parties to the half-time show, that … More Beiber, Eminem, and a Pug: Review of The Super Bowl XLV Commercials